2 MAY 2007 - DUBAI
Arabian Travel Market is the travel and tourism event unlocking business potential within the Middle East for inbound and outbound tourism professionals. It has become the region's leading conference and trade exhibition for travel industry professionals.
Speakers included:
10.30 am: Country As Brand, the ultimate marketing challenge by Rina Plapler, executive director, brand experience, FutureBrand
11.30am: Engaging the National Psyche for Delivery by Judy Neil, consultant, FHS Global
1.30pm: MICE industry in the GCC and Middle East, by Rob Nicholas, publisher, NPI Media
2.30pm: Branding Destinations by Steve Cranford, CEO, Whisper
3.30pm: Let the Journey begin by Carolyn Wincer, head of sales, Virgin Space Galactic
